Latest NewsFragrance

Shay Mitchell's next role in beauty

Actress Shay Mitchell has signed on as the ambassador of Cacharel’s Yes I Am fragrance collection.

Fragrance Foundation Awards adds gender neutral category

Gender-neutral fragrances will be officially recognised at The Fragrance Foundation Awards.

L’Oréal to acquire designer fragrance brands

The announcement was made yesterday following exclusive talks that have reportedly been underway since July

Australia's #1 selling home fragrance brand arrives on BD

BD gives the lowdown on two beloved Australian home fragrance brands.

Elizabeth Arden’s signature perfume turns 30

Red Door has grown to become a visual symbol of the brand’s heritage since it was launched.

7 brands for spring fragrances

Say goodbye to heavy, spicy, sensual scents and welcome fresher blends of floral and citrus.

Cosmopolitan makes first foray into beauty

The magazine has created a fragrance line in partnership with Luxe Brands.

The new fragrance company using Gen Z influencers to shake up the market

The first collab is with YouTuber duo, the Dolan Twins, who have a collective social media following of more than 40 million.

Jo Malone London names first ever male ambassador

The English fragrance brand has signed the Star Wars actor as its first brand ‘gent.'

A luxe addition to any winter fragrance wardrobe

Spicing up our usual signature scent is all the more easily done with the new velvety wood fragrance from Van Cleef & Arpels.

Margot Robbie's new partnership

The 28-year-old has joined the likes of previous ambassadors, such as Keira Knightley, Nicole Kidman, Lily Rose-Depp and Kristen Stewart.

Cher's new beauty venture revealed

The new fragrance will be the pop icon's first scent since her fragrance, Uninhibited, was discontinued in 1987.

7 prestige fragrance brands you can now find on BD

BEAUTYDIRECTORY is excited to welcome seven new prestige fragrance brands to the site this May

D&G launch most luxurious fragrance collection yet

Dolce & Gabbana's new range of opulent scents include rare and precious ingredients inspired by Sicily.
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