Charlotte Tilbury takes online shopping to new heights

As the world continues to evolve and adapt to a new 'normal; amid the challenges of COVID-19, Charlotte Tilbury, has announced a game-changing, digital proposition with the launch of her Virtual Services.

The new service has been designed with world first technology that allows you to shop and checkout live, in a one-to-one virtual beauty consultation.

The Virtual Services will bring Tilbury's unrivalled, iconic artistry to customers around the world through strategic digital innovation and investment.

Customers will be offered a suite of personalised experiences from Virtual Try On powered by Makeup AI™ and Virtual Beauty Finder tools, to a magical Virtual Beauty Secrets Store and personal shopping experience with virtual consultations.

"We have always been a digital first brand, it’s at the heart of everything we do as well as creating personal, meaningful connections at every touch point," said the legendary makeup artist.

"So, by launching our Virtual Services, we are truly operating as an omnichannel business to bring our amazing customers a 360 experience whenever and wherever they come into contact with the brand."

"Trained by me, my incredible Beauty Experts will be sharing all of my expert tips, tricks and beauty secrets to make everyone’s beauty dreams come true," Tilbury concluded.

The Virtual Beauty Secrets Store will launch via in November 2020.